Top 7 Tech Trends for ServiceNow Users in 2025
With a solid understanding of the top tech trends for ServiceNow users, organizations can ensure they make the most out of their ServiceNow investment in 2025.
In 2024, AI wasn’t just making headlines—it became a core part of how businesses operate. Automation got smarter, workflows became more efficient, and AI-driven insights began influencing everyday decisions. But in 2025, this shift is set to accelerate.
With over 150 generative AI features, workflow data fabric, and stronger AI governance, ServiceNow is evolving beyond IT service management. But as automation grows, so do the challenges. Security risks grow as AI processes more sensitive data. Integrations become more complex as businesses connect more systems.
So, how can you make sure you’re prepared for these changes? This article dives into seven key trends for ServiceNow and its users in 2025—and by the end, you will know how to turn them to your advantage to stay ahead.
Top Tech Trends for ServiceNow Users to Watch Out for in 2025
Here are the top trends for ServiceNow users that will define shifts in the tech industry this year.
1. Unified AI Ecosystem
ServiceNow continues to integrate AI into its platform, positioning it as the go-to tool for AI-driven operations. Just a year after launching Now Assist, ServiceNow has around 44 AI customers spending $1 million to $10 million annually.
The platform has rolled out over 360 industry-specific AI capabilities across sectors. This means users can access tailored AI-driven solutions specific to sectors such as banking, retail, or telecommunications that help organizations to make better decisions faster.
In short, ServiceNow is creating an environment where different applications and processes work together effortlessly by embedding AI.
However, even the most advanced AI is only as good as the data it’s built on. And here’s the catch: many businesses still struggle with siloed systems and fragmented data, which prevents data from being utilized freely within other AI-enabled solutions
That’s why businesses investing in AI must also prioritize data replication and integration.
With the right data replication and/or integration solution, organizations can extract data from ServiceNow’s siloed platform, utilize it within third-party solutions, and even train their own AI models.
2. Low-code/No-code
Low and no code platforms are gaining momentum. Gartner expects 70% of new applications developed by enterprise to utilize low-code or no-code technologies.
2024 marked ServiceNow’s fifth consecutive year as a “Leader for Enterprise Low-Code Application Platforms”. The platform now includes a number of AI capabilities aimed at enabling organizations to do more, with less development experience. This includes creating integrations with third-party solutions.
As well as the Integration Hub and its pre-built Spoke integrations, ServiceNow has introduced the Generative AI controller that utilizes Spokes to integrate the platform with third-party AI-enabled solutions.
However, organizations should be aware of the trade-off when increasing their reliance on low- and no-code platforms.
Typically, such platforms have a narrower scope, serving to provide basic and common use cases. Adapting such platforms to serve more complicated or enterprise-specific use cases often takes extensive configuration and/or development experience, and the maintenance of such platforms is no different.
As such, organizations need to carefully consider whether no- and/or low-code platforms are appropriate on a case by case basis.
In many cases involving critical business functions, relying on no- and low-code solutions can cause significant disruption when things go wrong, as the organization may not have the development resources to respond.
For many organizations, the ability to replicate ServiceNow data externally and integrate it with third-party solutions is a critical business function.
As such, organizations interested in the benefits of no- and low-code integration platforms, should also consider an integration-as-a-service / integration outsourcing provider.
Such solutions and services mean organizations have access to expert integration development resources from the vendor to implement and maintain integrations. This means organizations’ own internal development resources can be utilized on other projects.
3. Growing Data Volumes and the Need for Archiving
ServiceNow’s rapid expansion and the increasing adoption of its platform have led to substantial growth for the organization, and for data volumes within ServiceNow instances. Several indicators suggest a significant upward trend in the volume of data in ServiceNow instances:
- Revenue Growth: ServiceNow’s subscription revenues have been on a consistent rise, with projections estimating a 23% increase in 2024, reaching approximately $10.65 billion. This growth is expected to continue, with forecasts predicting subscription revenues to hit $15 billion by 2026.
- Platform Expansion: The introduction of AI capabilities with ServiceNow’s Xanadu release has enhanced the platform’s capabilities, leading to more extensive data processing and storage requirements. This expansion necessitates increased data handling capacity to support advanced features and functionalities.
- Global Data Center Expansion: ServiceNow’s plans to launch new data centers in Milan and Rome, along with a $1.5 billion investment in the UK, underscore the company’s commitment to supporting its growing customer base. These initiatives are designed to accommodate the escalating data storage and processing needs of clients.
These developments indicate a substantial increase in data volumes within ServiceNow instances, driven by the platform’s expanding user base, enhanced functionalities, and global infrastructure growth.
With reports that ServiceNow is more aggressively enforcing data storage limits and charging users for exceeding them, more organizations are considering archiving historical ServiceNow data off-platform.
ServiceNow’s archiving function only allows users to archive data within archive tables, stored on the platform. This means archiving does not actually free up any additional space. It only makes querying live data slightly more efficient by reducing the amount of data in each query.
However, organizations can use off-platform archiving solutions, purpose-built for ServiceNow to allow them to store archive data within repositories of their choice, and easily restore archived data should it be required again.
4. Cloud Solutions
By 2026, cloud-based IT Service Management (ITSM) solutions are expected to make up over 75% of the ITSM market. Most organizations are choosing cloud-native architectures for better scalability and flexibility. Moreover, they are combining microservices, AI-driven automation and more, with industry-specific cloud platforms to solve complex challenges.
While cloud platforms offer powerful capabilities and benefits, they only reach their full potential when systems can communicate effortlessly. Without this integration, data can remain siloed.
This is where next-generation data replication and integration solutions that can move large volumes of data efficiently, are becoming essential. They ensure different platforms work harmoniously, allowing businesses to adapt quickly, maintain compliance, and get the most out of cloud-based innovations.
5. The Rise of Green Technology
Did you know ServiceNow has committed to carbon neutrality by 2030?
This highlights that sustainability is becoming a key priority for organizations as they aim for greater efficiency while reducing environmental footprint.
ServiceNow is already leading the way by integrating AI responsibly. Rather than relying on large, energy-intensive models, ServiceNow is focusing on smaller, more efficient models that reduce the environmental footprint.
Organizations can improve sustainability by leveraging advanced cloud-native integration solutions. These solutions allow organizations to streamline workflows and facilitate data transfers without increasing infrastructure demands, eliminating energy consumption, and operational costs.
By combining sustainable IT practices with efficient integration technologies, enterprises can meet their environmental goals while maintaining high performance, scalability, or innovation.
6. Governance and security
Data governance, security, and privacy have become non-negotiable priorities. As both consumers and organizations become more conscious of the importance of strong data governance, regulations around data use are tightening across industries.
ServiceNow is deeply committed to upholding high standards for data governance, security, and privacy. However, many organizations integrate third-party applications with ServiceNow. This is where challenges can arise. These third-party service providers may not always meet the same rigorous standards that ServiceNow enforces.
For instance, API integrations, which link external applications to make calls to ServiceNow can expose sensitive data to vulnerabilities and increase the risk of system failures or breaches.
Security risks can increase when integrations are developed in-house due to limited expertise and resources leading to poor implementation and configuration.
Moreover, since custom integrations require ongoing attention, staff turnover can make it even harder to maintain the integrations over time as employees take their understanding of the integration’s implementation and configuration with them on their way out.
To avoid the pitfalls of API and maintain a high standard of data security and privacy, organizations should consider utilizing ServiceNow-native integrations that do not require external API calls to be made to retrieve data from ServiceNow.
Organizations should also consider outsourcing the implementation and maintenance of integrations to trusted vendors.
This approach keeps the platform’s security and privacy standards intact, ensuring your integrations meet regulatory requirements.
Interested in API-free, ServiceNow integrations delivered as-a-service? Talk to Perspectium.
7. Data democratization with real-time data access
Data democratization and real-time access are key trends for ServiceNow users interested in making operations more efficient. In the past, data was mainly confined to the IT department or the C-suite. But now, organizations are realizing the importance of making data accessible – securely – to everyone.
Low code and no-code platforms are allowing employees to work with data without technical expertise. ServiceNow, for instance, provides intuitive tools that allow employees to interact with data through familiar interfaces. But this only applies to data accessible via ServiceNow. What about employees and departments without direct ServiceNow access?
To make data more accessible, companies often need complex integrations to ensure smooth data flow between solutions and departments. These integrations can require significant development work, which may obstruct the seamless access to data businesses are aiming for.
To keep things simple and fast, organizations should consider using native tools that let data flow without extra complexity, and outsourcing the implementation and maintenance to an experienced vendor.
Traditional methods like API-based data extraction typically have to be maintained in-house, can degrade the performance of ServiceNow and throttle the rate of data transferred out of the platform.
In contrast, Perspectium’s natively delivered solution can replicate and deliver ServiceNow data in real-time, without sacrificing ServiceNow’s performance. As it is delivered as-a-service, organizations need not worry about complexity during implementation, or maintaining integrations’ health over time.
By supporting data democratization efforts with real-time access, organizations can stay agile, make quick decisions, and keep everything running smoothly.
Trends For ServiceNow Users: Take Control of Your ServiceNow Data and Stay Ahead of the Curve
As organizations use of ServiceNow grows, so does their need to extract data and insight from the platform – but not all integrations are created equal. Traditional or DIY integrations often slow down performance, especially when dealing with large volumes of data.
That’s where Perspectium comes in. Built specifically for ServiceNow, it’s a trusted native integration solution that removes performance bottlenecks and ensures smooth data flow, no matter how much data you’re working with.
Effortless, High-Performance Data Replication
With Perspectium DataSync, you can extract and replicate large sets of data without overloading your ServiceNow instance. This allows organizations to:
- Feed real-time data to AI, BI, and ML solutions for deeper insights.
- Combine ServiceNow data with other sources for even richer, more actionable insights.
- Run advanced analytics without declining the ServiceNow platform’s performance.
- Utilize ServiceNow data in AI initiatives such as training AI models, or taking advantage of AI capabilities in third-party solutions.
Seamless Cross-Platform Workflows
Perspectium can also extend ServiceNow’s capabilities through its ServiceBond application, by allowing ServiceNow data and workflows to be synchronized across multiple systems. Any updates or changes made in ServiceNow are instantly reflected in other connected systems, ensuring that your IT service environment remains in sync across solutions including:
- AWS Support
- BMC Remedy
- Jira
- Other ServiceNow instances
No-Code, Fully Managed Integrations
Unlike traditional integrations that require heavy development work, Perspectium is a no-code solution for the end-user. Delivered as-a-service and installed natively within ServiceNow, it:
- Eliminates the need for internal development resources
- Makes data sharing between systems seamless and secure
- Supports data democratization by making ServiceNow data accessible to all teams, without the need for deep technical expertise
Want to ensure your ServiceNow data flows efficiently and securely—without the headaches of custom integrations? Talk to the experts today.